An effective guest follow-up plan can be simplified down to three basic steps: Gather, Connect, and Build. It is these three foundational steps that will ensure no guest falls through the cracks.
Let's talk through each step and where the different parts of your follow-up plan fit into them!
Gather:
This is the process of collecting (or gathering) guests' contact information.
This can be done on your website, through a Plan A Visit feature, at your Welcome Center, or during your Service through the use of a text-to-connect feature or a paper connect card, the opportunities are endless!
Here's a great article going deeper into the Gather step!Connect:
This is the step where the relationship-building happens! This is the fun stuff. Texts, emails, hand-written notes, invites, and the list goes on! You can use it with Text In Church!Build:
This third step is where you build out a system that can do this for you. For all of you, that's Text In Church! Through the use of automation and scheduling, your guest follow-up plan can be effective, efficient, and easy!
Read this article for more Build tips!
If you haven't yet, click the easy button below to have the Guest Boomerang Builder Workflow uploaded directly to your Text In Church account.
